DEVON TREAD 2 SNEAK PEEK - The Eagerly Anticipated Follow-Up to its Groundbreaking Tread 1

MADE IN THE USA

DEVON ANNOUNCES DETAILS OF THE EAGERLY ANTICIPATED FOLLOW-UP TO ITS GROUNDBREAKING TREAD 1, THE DEVON TREAD 2

The DEVON Tread 1 was nominated for the GRAND PRIX D’HORLOGERIE DE GENÈVE in 2010 for Best Design and Concept Watch among a field of very storied and esteemed brands, the first time an American watch company had ever been included in the competition.  Now DEVON is building upon the success of the Tread 1 with another groundbreaking design called Tread 2.  The Tread 2 will deliver DEVON’s patent-pending Time Belt technology in a package that’s more sophisticated than the avante-garde Tread 1.

“As with the Tread 1, the DEVON Tread 2 will continue to be developed within the United States Aerospace industry's network of suppliers and engineers.  We’ve become known for pushing the envelope of acceptability, and The Tread 2 incorporates many innovative features that have never before been seen in the world of haute horlogerie,” said Scott Devon, the company’s founder. 

A few of the most obvious innovations are a one-of-a-kind clamp system that is used to secure the bezel to the case, the four distinctive lugs which help to define the shape of the watch as well as the crown’s unmistakably unique articulating arm.   All of these features give the Tread 2 a unique depth of character.

The movement, similar to the Tread 1, relies heavily on aerospace technology.  For instance, the glass-reinforced Nylon Time Belts used to display the current time were adapted directly from aircraft instrumentation.  The belt assemblies remain mounted on a central chassis, which allows for the perfect clearance of the moving parts while creating the illusion that the parts are floating within the case.  Two extremely compact micro-step motors drive the movement of the hour and minute belts with efficiency, exacting power, and steadfast accuracy.  The lubricant-free pulley system moves freely thanks to the integration of jeweled bearings.

A temperature-compensating and calibrated quartz crystal provides an extremely accurate time-keeping signal to the onboard microprocessor that controls the movement’s two micro-step motors.  Power for this “Visual Symphony” is provided by a rechargeable lithium-polymer battery.  When a recharge is necessary, simply placing the watch onto its charging cradle will wirelessly charge the battery through the use of electromagnetic induction.

DEVON will be debuting the watch at March’s Baselworld Watch and Jewelry Show in private showings to retailers and press.  Production will begin shortly thereafter and deliveries are scheduled to commence in June, 2012. 

animation of the Devon Tread 1 in action!

Specifications

•       42mm x 38mm x 14.5mm 316L Stainless Steel case

•       1mm thick sapphire crystal

•       Water resistant to 10M

•       Black Rubber Strap

•       .002” thick glass reinforced, Nylon Time Belts©

•       Lithium polymer rechargeable battery lasts up to 2 weeks

•       Inductive wireless charging system

About Devon Works, LLC

Led by founder Scott Devon and headquartered in Los Angeles, California, Devon Works, LLC is a design lab dedicated to creating innovative luxury products that exemplify the American spirit. Devon Works began with the design of the exclusive Devon GTX supercar and continued with the revolutionary Tread 1 timepiece. 


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