Tuesday, December 18, 2012

QlockTwo W Watch from Biegert & Funk of Germany - A New Way To Tell Time...In Words!



You might have heard about this cool new watch concept from Biegert & Funk of Germany first introduced at Baselworld called the QlockTwo, but now it's real and finally available.
The Concept:
Using an LED lit 110 letter grid, time is simply displayed in words in both exact and casual phrasing.

QLOCKTWO W by Biegert & Funk - The time in words on your wrist

Biegert & Funk presents the world‘s first wristwatch in words 

A completely new kind of wristwatch, the QLOCKTWO W. QLOCKTWO W does not show the time with hands or digits. Time is indicated on this purist watch as readable text, turning it into a statement: “It is half past nine”. The square watch face has a uniform grid of 110 letters. When the stainless steel button is pressed, words light up in unexpected places which describe the time. The initially random order of the characters lends this wristwatch a mysterious aesthetic. “QLOCKTWO W makes you aware of the moment. Showing the time becomes an interesting experience for the owner,” explains Andreas Funk from the design duo Biegert & Funk.

The basic shape of the QLOCKTWO W is a square. The design is minimalist and precision crafted, its form reduced to the essentials. The high-value housing made of brushed, polished or black stainless steel measures 35 x 35 mm. The watch comes with a 24 mm leather strap.

Together with the time, QLOCKTWO W also displays the calendar day or seconds. “It is operated by a single push button and could not be more simple: one push to display the time, two for the calendar day and three for the seconds,” says designer Marco Biegert.


Video showing the unique display and seconds animation

The Biegert & Funk design agency was founded by Marco Biegert and Andreas Funk and develops products, campaigns and applications. The designer duo has always been fascinated by time. While only teenagers they already had the idea of a clock that shows the time like people talk to each other. Besides their design agency, they pursued several product ideas that eventually led to developing QLOCKTWO®. When they set up clock production in a former jewellery factory they fulfilled their dream of making a product of their own which has turned into such a success story that it has surprised even themselves.

Biegert & Funk has already won many well known design awards, including the Red Dot Award, iF Product Design Award, Focus Open Award, Good Design Award Chicago, Interior Innovation Award as well as several nominations for the Designpreis Deutschland. They also won one of the coveted awards from the Type Directors Club New York. In addition, Biegert & Funk was awarded the coveted Gold Award of the Art Directors Club Europe.