Tuesday, November 24, 2009

Monday, November 23, 2009

VOID VO2 Watch New Release! Half the Time Makes for a Whole New Timing Experience!

We're very excited about the new release from VOID Watches...the V02 collection expands their already stylish designs with their trademark steel block case.

But this time they've put a cool twist on the display. It's a retrograde of sorts, not a flyback but rather a half dial with double hands. Each with different lengths and corresponding markers measured and colored to match the hours and minutes viewed on the dashboard style display. As each hand rotates along the semi-circle markers, they reach the end (upper left) and go out of view allowing the opposite longer or shorter hand to come into view on the opposite side.

A long story short, the circular style of traditional analog displays are thrown out the window with this cool new watch from VOID! (plus the prices are really good - around $200 USD)


A year after launching the successful V01, the V02 is the analogue extension of the digital V01 using the exact same geometry with a delicately proportioned half glass, half stainless steel front, but with a classic speedometer looking dial.

The V02 uses two ‘compass needle’ hands, the short hand representing the hours and the long the minutes as on any other watch. Each hand has one red and one white end where each color corresponds to the number with the matching color on the dial.

The design draws heavily on the Scandinavian design tradition using simple geometries and materials often found in architecture. The solid stainless steel case comes in four different colors/surfaces (black, brushed, polished and gold). The main objective has been to create a unique product using as simple geometries as possible and bring them to life by using honest, traditional materials.

VOID - In astronomy, voids are the empty spaces between filaments, the largest-scale structures in the Universe, that contain very few, or no, galaxies. Voids typically have a diameter of 40 to 500 million light years.

VOID V02 Brushed Stainless Steel

Illustration of the time-telling mechanism:



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Friday, November 13, 2009

Perhaps, The Creepiest Watch Commercial Ever Produced! Diesel Timeframes Ad That Will Never Be Aired!

Yeah, it is likely this ad will creep you out but I thoroughly enjoyed it. A perfect blend of mental illness and style! Perversion-chic!

I mean, dig the guy fondling the oriental carpet with his supercool Diesel watch - you must own that!

And the guy who you know smells like pee just barely gets his nipple through the door! Where is his watch? Dare I ask?

The bar has been raised watch advertising world. Air this masterpiece during the Superbowl!



BLASTS FROM THE PAST - Strolling Down The Memory Lanes of the Watchismo Vintage Museum Pages

Ok, I once used these pages to catalog and drool over time slipped through my fingertips these past 12 years online. Nearly all the watches from my now ancient Museum Pages are long gone - sold or in my carefully guarded personal collection, but the pages are worth revisiting for inspiration of all sorts. Hell, some of them are just downright ugly and worth a laugh. Enjoy!

LINK --> The Old Watchismo Museum Page 1
The Old Watchismo Museum Page 2



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