Above, a 1969 Rado Diastar advertisement appealing to men with abnormally large & hairy arms. Below, a 1960s Hamilton Thin-o-matic ad for the punctually homicidal end of the market. 
Have an old magazine with some cool watch ads? Email them to me!
See also;
The Zodiac Killer's Zodiac Watch
1960 Live Television Timex Torture Test Failure
1970s Timex Commercial Collection
1960s Timex "Underwater Dating"
1978 Texas Instruments
1961 Bulova Accutron
Laser Beam Wristwatch
A New Age in Quartz
1940s Jam Handy for Hamilton
1970s Seiko Memory Bank
1940's Conquer by the Clock
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