Tuesday, March 20, 2007

1970s Girard Perregaux Quartzwerk

1969, Swiss brand Girard Perregaux designed and produced a quartz movement with a frequency of 32,768 hertz, which became the universally accepted standard for all watches with quartz movements, including those made in Asia. This standard frequency was a veritable technical breakthrough.

The early 70s model shown here has a design mimicking the components of the quartz module with bright Tron-style colors for the circuits. Japanese brands like Seiko weren't the only ones nailing the coffins of the mechanical market, the Swiss helped pull the nails from inside the box and with great precision.

From the Beyer Collection
Girard Perregaux History

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